“An invaluable, easy-to-follow blueprint for winning, serving and keeping customers...This book is a must for any business.”

— Jere W. Thompson President and CEO The Southland Corporation on How to Win Customers and Keep Them for Life

How to Win Customers and Keep Them for Life

ISBN: 9780425175019


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How to Win Customers and Keep Them for Life


by Michael Leboeuf


‚ÄčMichael LeBoeuf, one of the nation’s foremost business consultants, presents a hard-hitting, action-ready rewards-and-incentives program for creating a winning sales team. This classic no-nonsense guide is completely revised and updated for today’s computer-driven world. It contains everything you need to know about successful selling and—most important of all—how to win customers for life.